BC Advantage - 2017 Issue 3
3 Creative Ways to Engage Patients While They Wait
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Article Overview
This article discusses general strategies for using waiting room time to support patient engagement, reduce perceived wait times, and improve satisfaction. It is relevant to practices looking for patient-experience ideas, front-desk workflow support, and communication tools such as kiosks, tablets, digital signage, and personalized educational content. The focus is on broad operational and engagement approaches rather than coding guidance.
Why This Topic Matters
Long wait times can affect satisfaction and the overall patient experience. Practices interested in modernizing waiting room workflows or patient communication may find the article useful for evaluating engagement-oriented options.
What You Will Learn
- How waiting room time can be used to support patient engagement
- Ways technology can help with check-in and information gathering
- How digital and personalized media can be used for patient education
- General ideas for making waiting room time feel more useful and less frustrating
Who Should Read This
- Physician practices
- Front office and registration staff
- Practice managers
- Patient experience and operations teams
- Healthcare marketers and communicators
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