BC Advantage - 2012 Issue 2
From the Road: It's the Best Time to be in the Medical Billing Industry if...
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Article Overview
This article discusses how medical billing companies can respond to a changing healthcare environment by planning for growth, improving operations, setting productivity expectations, budgeting for training, and strengthening leadership and customer service. It is aimed at billing and coding business leaders who want a broad overview of operational and workforce considerations, including the impact of coding changes and preparation for ICD-10.
Why This Topic Matters
It helps billing and revenue cycle leaders understand the business pressures created by reimbursement and coding changes and highlights the operational areas that often need attention when a company is trying to remain competitive.
Article Sections
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Changing reimbursement and coding environment
Introduces the broader industry context and the need for medical billing organizations to adapt to changes affecting coding and payment policies.
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Growth planning questions
Outlines business-planning considerations for deciding how to expand a billing company and what kinds of clients or markets to pursue.
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Improving operations and productivity
Discusses operational efficiency, staffing expectations, workflow review, and the use of productivity standards to evaluate performance.
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Budgeting for training and preparing for ICD-10
Focuses on training investments, readiness efforts related to coding changes, and the role of consultants or in-service support.
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Leadership, customer service, and mindset
Covers workforce development, multi-generational leadership, customer service, and the mindset associated with long-term success.
What You Will Learn
- How billing companies can think about growth in a changing healthcare market
- Why operational review and productivity measurement matter for billing workflows
- What kinds of training and staffing preparation are emphasized for coding-related change
- How leadership and customer service development fit into business improvement
- Why adaptability is presented as important for medical billing organizations
Who Should Read This
- Medical billing company owners
- Revenue cycle managers
- Billing operations leaders
- Practice administrators
- Coding consultants
- Healthcare business managers
Codes Discussed
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