tci Medicare Compliance & Reimbursement - 2003 Issue 43

Home Health: Home Health Outcomes Debut On Web, In Newspapers

HHAs grappling with new publicity.Chances are more people than ever are thinking about home care, thanks to the launch of the Home Health Quality Initiative's Home Health Compare Web site. After weeks of delays, the Centers for Medicare & Medicaid Services Nov. 4 ran 65 English-language advertisements and four Spanish ads in newspapers across the country. The ads highlighted home health agencies' individual outcome statistics for three of the 11 patient outcomes featured on the Home Health Compare Web site - bathing, ambulation and oral medications. And starting Nov. 3, interested parties could look up 11 outcomes on...

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