decisionhealth Newsletters, Part B News - 2009 Issue 4 (April)
Physician Office Technology Report: Add EMR to the list of discount items coming to Sam's Club
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Article Overview
This article covers a healthcare IT distribution partnership involving a retailer, an EMR vendor, and a hardware manufacturer. It explains the general structure of the offering, the types of services bundled with the product, the planned sales channel, and the broader business context for physician office technology buyers and readers following practice management and health IT market trends.
Why This Topic Matters
It helps physician practices, healthcare IT purchasers, and industry observers understand a nontraditional purchasing channel for office technology and how bundled EMR offerings are being marketed.
What You Will Learn
- How a retail channel partnership is being used to market physician office technology
- What categories of services and support are bundled with the offering
- How the arrangement fits into broader healthcare IT and retail-clinic strategy
- What audience this type of offering is aimed at
Who Should Read This
- Physician practices
- Healthcare administrators
- Medical practice managers
- Health IT buyers
- Revenue cycle and practice management professionals
- Healthcare technology industry readers
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