BC Advantage - 2014 Issue 3

Marketing Your Billing Services Through Seminars

By: Patrick PhillipsIf you own a medical billing service and have tried just "cold-calling" on physicians' offices, you know that this is not very productive and it can really wear you down. Even mailing out letters and making phone calls can be expensive and exhausting.The reason these marketing methods don't work is that office managers and doctors have all sorts of people wanting a few minutes of their time to sell them everything from drugs to cotton balls. Some offices have six or more of these representatives in one day. You can imagine how jaded they are and...

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