decisionhealth Newsletters, Part B News - 2014 Issue 5 (May)
Increase referrals from retail clinics by introducing your doc to their providers
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Article Overview
This practice management article discusses ways physician offices can connect with retail-based clinics such as MinuteClinic and Walgreens Healthcare Clinic. It covers general approaches to relationship-building, sharing patient information, becoming part of local clinic referral resources, and exploring broader partnerships with clinic providers and medical directors. The piece is relevant to practice managers, primary care physicians, and organizations looking to expand patient access and referral flow through retail clinic collaboration.
Why This Topic Matters
Retail clinics are a growing point of patient contact, including patients who may not already have established primary care relationships. Understanding how to build professional connections with these clinics can help practices improve visibility, strengthen care coordination, and potentially increase new-patient referrals.
Article Sections
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Practice management
Introduces the article’s practice management focus and the role of retail-based clinics in connecting patients with local physician practices.
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How to partner with retail clinics to increase referrals
Describes several broad ways practices can build working relationships with retail clinic providers and establish a stronger referral presence.
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Formal partnerships and medical directorship opportunities
Covers higher-level collaboration models between physician groups and retail clinics, including oversight, consultation, training, and shared coordination structures.
What You Will Learn
- How retail clinics fit into practice management and referral development
- Ways physician practices can build relationships with retail clinic providers
- General collaboration models between larger medical groups and retail clinics
- How retail clinic partnerships can support care coordination and patient access
Who Should Read This
- Physicians
- Practice managers
- Medical group administrators
- Primary care practices
- Family medicine groups
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