decisionhealth Newsletters, Part B News - 2012 Issue 3 (March)
Need to add more new patients? Use new to established visit ratio to start
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Article Overview
This practice-management article discusses how to measure and interpret the relationship between new patient and established patient office visits, and how the metric can be used for benchmarking and strategic planning. It is aimed at physicians, practice managers, and revenue cycle professionals who want to compare their practice against peers, track trends over time, and consider broad factors that can influence patient volume. The article also addresses how specialty type, scheduling, community factors, and marketing considerations can affect the usefulness of the benchmark.
Why This Topic Matters
Understanding this metric can help a practice identify whether its patient mix is aligned with growth goals and whether broader operational or market factors may be affecting future revenue.
What You Will Learn
- How the article frames the new-patient-to-established-patient visit ratio as a practice benchmark
- What kinds of practice and market factors can influence the usefulness of the ratio
- How practices may use the metric for planning, staffing, and marketing
- Why the benchmark can differ between primary care and surgical specialties
Who Should Read This
- Physicians
- Practice managers
- Revenue cycle managers
- Medical group administrators
- Healthcare consultants
Codes Discussed
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