decisionhealth Newsletters, Part B News - 2014 Issue 9 (September)
Try reminders, in-house demos to get patients through the portal
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Article Overview
This piece covers patient portal adoption tactics for healthcare practices and hospitals, with emphasis on patient engagement, portal promotion, and ways organizations try to increase logins and activity. It is relevant to clinicians, practice managers, compliance staff, and health information professionals following meaningful use and patient access initiatives. The article also references patient survey findings, portal feature preferences, and general guidance from organizations and advisors on encouraging portal participation.
Why This Topic Matters
Patient portal usage can affect patient engagement efforts and help organizations work toward federal electronic health record participation measures. Understanding common adoption barriers and promotional approaches can help staff improve patient access strategies and support operational goals.
Article Sections
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Meaningful use
Overview of the portal participation issue in the context of electronic health record incentive requirements and patient cooperation. Includes survey-based observations about patient awareness and desired portal features.
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Ways to get patients to log in
Examples of promotional and engagement approaches used by practices and hospitals to increase portal use. Covers communication campaigns, secure messaging, staff-assisted demonstrations, caregiver involvement, and incentive ideas.
What You Will Learn
- Why patient portal participation matters to electronic health record program goals
- Common reasons patients may not use portals
- Types of outreach organizations use to promote portal adoption
- How practices and hospitals try to make portal access easier for patients
- General considerations around incentives and patient communications
Who Should Read This
- Medical practice managers
- Health information management professionals
- Compliance staff
- Clinicians
- Patient engagement teams
- Hospital administrators
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